Effective date: 21-08-2026
Last updated: 21-08-2026

These Terms of Service (the Terms) govern your access to and use of A2A Suite software, including the individual WordPress plugins, A2A AI Team services, associated credit packages, documentation, updates, websites, and support services (collectively, the Service). The Service is provided by Final Design Studios (Company, we, us, or our).

By ordering, downloading, installing, accessing, or using any part of the Service, you agree to these Terms. If you act for an organisation, you confirm that you have authority to bind it. If you do not agree, do not order, install, access, or use the Service.

Important: Nothing in these Terms excludes or limits rights that cannot lawfully be excluded or limited. If you are a consumer, mandatory consumer-protection law may give you rights in addition to these Terms.

1. Definitions

• A2A Suite means the Company’s connected WordPress software and related services, including, where made available, A2A AI Team, A2A AgentPress, A2A Apollo, A2A Content Genie, A2A Content Genie MCP, A2A Internal Link Network, A2A Schema Generator, and supporting components such as the REST API Enumeration Shield.
• Order means the checkout, invoice, order form, or other purchase record that identifies the plan, price, billing interval, site allowance, credits, and included features.
• Plugin means an individual A2A Suite WordPress plugin or companion component.
• Subscription means a recurring paid right to use the particular Service described in your Order.
• Subscription Period means the period described in Section 4.
• AI Team means the Company’s AI workflow, credit, and related runtime services. Available tiers, credits, features, and usage limits are those stated in the applicable Order or current product description.
• Customer Data means data and content that you or authorised users provide to or process through the Service, including WordPress-site content, configuration, instructions, and prompts.
• Authorised Site means a WordPress installation within the site allowance shown in your Order.
• Consumer means an individual acting wholly or mainly outside that individual’s trade, business, craft, or profession.
• Business Customer means a customer acting for purposes relating to its trade, business, craft, or profession, including an agency purchasing the Service for itself or its clients.

2. Service Scope and Order of Precedence

2.1. The Service provides professional tools that may assist with SEO workflows, topic and content planning, content operations, internal-link planning, schema work, and related agentic workflows. The Service is an assistance tool, not a guarantee of rankings, traffic, revenue, compliance, publishing success, or other business outcome.

2.2. Your Order is the definitive record of the products, plan, included features, site allowance, credits, price, currency, and billing interval that apply to you. Product descriptions and availability may change. A feature, component, or integration is included only when your Order or the relevant product description states that it is included.

2.3. AI Team features may be available only on specified paid tiers and may be subject to credit, rate, fair-use, security, and technical limits. Any enterprise, private-endpoint, or bring-your-own-key arrangement requires a separate written agreement; it is not included unless expressly stated in that agreement.

3. Accounts, Eligibility, and Your Responsibilities

3.1. You must provide accurate, current account and payment information and keep it current. You are responsible for safeguarding account credentials and for activity performed through your account or by your authorised users.

3.2. You are responsible for: (a) obtaining the rights, permissions, notices, and consents necessary for Customer Data and your use of the Service; (b) maintaining appropriate backups of your WordPress site and data; (c) reviewing all AI-generated or automated output before use or publication; and (d) complying with applicable law, third-party terms, and search-engine rules.

3.3. You must not use the Service for unlawful, infringing, defamatory, fraudulent, discriminatory, or abusive purposes; to send spam; to operate manipulative link schemes; to bypass technical, credit, site, or security limits; or to process highly sensitive personal data unless the Company has expressly agreed to it in writing.

3.4. If you are a Business Customer acting for a client, you confirm that you have authority to bind that client to the applicable use of the Service and to provide or process its Customer Data. You remain responsible for your users, client instructions, site allowance, and compliance with these Terms. You may not resell standalone access to the Service unless we separately agree in writing.

4. Subscriptions, Renewal, and Payment

4.1. Monthly subscriptions. A monthly Subscription is billed in advance and renews on the billing schedule shown at checkout and in your Order, unless cancelled in accordance with these Terms.

4.2. Annual subscriptions. An annual Subscription is billed in advance for the annual term stated in the Order. It renews only as disclosed at checkout or in the Order.

4.3. Automatic renewal. A Subscription automatically renews at the end of each Subscription Period unless you cancel before the renewal date using the method shown in your account, checkout, or support instructions. You authorise us or our payment processor to charge the applicable renewal fee, taxes, and other charges properly disclosed before payment is taken. We will provide any renewal notices required by applicable law.

4.4. Price, tax, and payment changes. Prices exclude taxes unless stated otherwise. You are responsible for applicable taxes. We may change prices, packages, or features for a future Subscription Period on reasonable prior notice where required by law. A price change will not alter an already-paid Subscription Period unless you expressly agree or applicable law permits it.

4.5. Promotions and plan changes. A promotional or founders rate applies only for the stated promotion period and does not create a price guarantee beyond that period. Upgrades, downgrades, and product changes take effect as disclosed at the time of change and may alter price, credits, features, or site allowance.

4.6. Failed payment. If payment is overdue or unsuccessful, we may retry the payment and suspend or end the affected Subscription and access to its paid features until payment is received. You remain responsible for amounts properly due.

5. Cancellation and Refunds

5.1. Cancellation by you. You may cancel a Subscription at any time using the Subscriptions link within your account page. Unless the Order says otherwise, cancellation prevents the next renewal and access continues until the end of the paid Subscription Period. Cancellation does not itself create a right to a refund for the unused portion of that period.

5.2. 30-day money-back guarantee for first monthly plan. A customer may receive a full refund for its first paid monthly Subscription only if it cancels that Subscription and sends a written refund request to support@finaldesign.co.uk within 30 calendar days after the first payment. This guarantee applies only once per customer and does not apply to annual Subscriptions, renewals, upgrades, add-ons, additional accounts, or later purchases. We will process an eligible refund within 14 calendar days of receiving the request, using the same payment method where reasonably practicable. On refund, the relevant Subscription, access, and unused credits end.

5.3. Other payments. Except for the guarantee in Section 5.2, where required by applicable law, or where expressly promised in writing by the Company, fees paid for the Service are non-refundable. This includes fees for partially used Subscription Periods, credits, promotions, and annual Subscriptions.

5.4. Statutory rights preserved. Nothing in this Section limits a Consumer’s statutory cancellation, refund, remedy, or other mandatory legal right. Where the law gives you a cancellation right for digital content or services, the checkout and service-start process may ask for the express requests, acknowledgements, or consents needed to begin supply during the cancellation period.

6. Licence and Permitted Use

6.1. Subject to full and timely payment and continued compliance with these Terms, the Company grants you a limited, personal, non-exclusive, non-transferable, non-sublicensable, revocable licence during your active Subscription to install and use the included Plugins on the Authorised Sites and to use the included Service features solely for your internal business purposes or for your clients’ sites within your permitted site allowance.

6.2. The licence is a right of use, not a sale or transfer of ownership. You may not resell, rent, lease, lend, host, timeshare, share, distribute, make available, or sublicense the Service or any Plugin as a standalone product or service without the Company’s prior written permission.

6.3. You may make only the reasonable copies strictly necessary for authorised installation, operation, and backup. You must retain all copyright, trade-mark, proprietary, and attribution notices.

7. Proprietary Software and Intellectual Property

7.1. Company ownership. The Company and its licensors retain all rights, title, and interest in the A2A-owned hosted services, AI Team and Proxy infrastructure, credits, server-side systems, trade marks, branding, designs, documentation, workflows, and other proprietary materials. They are private, proprietary, copyrighted material; no ownership transfers to you under these Terms.

7.2. GPL-covered WordPress plugin code. WordPress plugin code supplied as part of the Service, to the extent it is covered by the GNU General Public License or another applicable open-source licence, is provided under that licence. Nothing in these Terms restricts rights that such a licence grants, including rights to copy, modify, or redistribute GPL-covered code. The Company retains copyright in its original contributions, subject to the applicable open-source licence.

7.3. Restrictions on proprietary materials and services. Except to the limited extent expressly permitted by these Terms, an applicable open-source licence, or law that cannot be excluded, you must not, and must not permit any third party to:

• Access, use, share, resell, rent, lease, lend, host, sublicense, or make available the hosted Service, credits, credentials, or proprietary materials other than as permitted by your Order.
• Bypass, remove, conceal, or alter licence controls, credit controls, security features, proprietary notices, or technical limits.
• Reverse engineer, decompile, disassemble, decode, or attempt to discover the underlying ideas, algorithms, or architecture of proprietary server-side systems or other non-GPL proprietary materials.
• Use the hosted Service to build, train, benchmark for publication, or assist a competing hosted product or service, except as expressly permitted in writing by the Company.

7.4. Third-party and open-source materials. The Service may include or interact with third-party or open-source components, including WordPress. Those components remain subject to their own applicable licences. Nothing in these Terms claims ownership of them or restricts rights that their licences or mandatory law grant to you.

7.5. Customer Data and output. You retain the rights you hold in Customer Data. Subject to your rights in inputs and the rights of any relevant third parties, you may use output generated for you through the Service. You are solely responsible for checking output for accuracy, suitability, infringement, and legal compliance before use or publication. The Company does not claim ownership of your original Customer Data merely because it is processed through the Service.

7.6. Feedback. If you provide feedback or suggestions, you grant the Company a worldwide, perpetual, irrevocable, royalty-free right to use them without restriction or compensation.

8. Data and Privacy

8.1. Plugins generally operate within the WordPress environment you control. Customer Data may nevertheless be transmitted to the Company or its service providers where needed to authenticate licences, supply AI Team services, provide support, prevent abuse, process payments, or operate the Service.

8.2. We process personal data in accordance with our Privacy Notice and applicable data-protection law. If required for your use case, the parties will enter into an appropriate data-processing agreement before you process personal data through the Service.

8.3. You must not submit data to the Service unless you have a lawful basis and all necessary notices and consents. Do not submit special-category data, payment-card data, government identifiers, health data, or other highly sensitive data unless expressly agreed in writing.

9. Updates, Availability, and Support

9.1. We may change, update, patch, maintain, suspend, discontinue, or remove any aspect of the Service at any time. We will use reasonable efforts to give notice where practicable, but do not guarantee uninterrupted, error-free, or backwards-compatible operation.

9.2. We may require updates, replacement versions, or technical changes for security, compatibility, legal, operational, or product reasons. Failure to install a required update may affect functionality or support.

9.3. Support availability and response times depend on the applicable Order or support policy. Unless expressly agreed in writing, support is not a guarantee of a particular response time or outcome.

10. Suspension and Cancellation by the Company

10.1. Our right to end or suspend. To the maximum extent permitted by applicable law, the Company may suspend, restrict, refuse to renew, or cancel access to all or part of the Service where you materially breach these Terms, including by non-payment, fraudulent activity, payment fraud, attempted circumvention of credits, licence controls, usage limits, site limits, or security controls, unauthorised access, infringement of third-party rights, or unlawful use of the Service.

10.2. Notice and remedy. For a non-fraudulent breach that is capable of remedy, we will normally give written notice and 48 hours to remedy it before ending the affected Subscription. We may suspend or terminate immediately, without a remedy period, where we reasonably believe there is fraudulent activity, payment fraud, deliberate circumvention of controls, an immediate security risk, unlawful conduct, or a risk of harm to the Service, its users, or third parties.

10.3. Effect. On suspension or termination, your licence and right to access the affected Service end or are restricted as stated by us. Plugins may stop receiving updates and paid, cloud, licence-validated, or AI Team features may cease to operate. You must stop using the terminated Service and delete Company materials where requested, except for copies you are permitted or required by law to retain.

10.4. Fees and legal rights. Cancellation by the Company does not waive fees already due. If we cancel a prepaid Subscription other than because of your breach, non-payment, misuse, or legal/safety reason, we will provide any refund or other remedy required by applicable law. Nothing in this Section removes mandatory Consumer rights.

11. Disclaimers

11.1. The Service is provided on an “as is” and “as available” basis. To the fullest extent permitted by law, the Company disclaims all warranties, representations, and conditions, whether express, implied, statutory, or otherwise, including merchantability, satisfactory quality, fitness for a particular purpose, non-infringement, availability, security, accuracy, and error-free operation.

11.2. AI and automated outputs can be inaccurate, incomplete, biased, outdated, or inappropriate for your circumstances. You must exercise independent professional judgment and human review. Do not rely on the Service for legal, medical, financial, safety-critical, or other professional advice.

11.3. The Company does not promise a particular search-engine ranking, traffic level, conversion rate, revenue, workflow result, or business outcome.

12. Limitation of Liability

12.1. Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited, including liability for death or personal injury caused by negligence, fraud, or fraudulent misrepresentation where applicable law prohibits such exclusion.

12.2. To the maximum extent permitted by law, the Company will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for loss of profits, revenue, goodwill, business opportunity, data, content, search position, or anticipated savings, even if advised of the possibility of such loss.

12.3. Subject to Section 12.1, the Company’s total aggregate liability arising out of or relating to the Service or these Terms will not exceed the fees actually paid by you for the affected Service in the 12 months immediately before the event giving rise to the claim, or the minimum amount required by applicable law, whichever is greater.

13. Indemnity

To the maximum extent permitted by law, you will indemnify and hold harmless the Company and its officers, employees, contractors, and licensors from claims, losses, liabilities, costs, and expenses (including reasonable legal fees) arising from your Customer Data, your use of the Service, your breach of these Terms, or your breach of applicable law or third-party rights.

14. Changes to These Terms

We may update these Terms from time to time. We will post the updated version and change the “Last updated” date. Where required by law, we will give advance notice of material changes. Continued use after the effective date of revised Terms constitutes acceptance, unless applicable law requires another method of acceptance. If you do not accept the revised Terms, you must stop using the Service and cancel any renewing Subscription before the change takes effect.

15. Governing Law and Disputes

These Terms and any non-contractual dispute or claim arising from them are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction, except where mandatory law gives a Consumer the right to bring proceedings elsewhere or otherwise prevents this clause from applying.

16. General

16.1. These Terms, the Privacy Notice, and your Order form the entire agreement regarding the Service and replace prior understandings on that subject.

16.2. If a court finds any provision invalid or unenforceable, it will be enforced to the maximum lawful extent and the remaining provisions will continue in effect.

16.3. A failure to enforce a provision is not a waiver. You may not assign or transfer these Terms without our written consent. We may assign these Terms in connection with a merger, acquisition, reorganisation, or sale of assets.

16.4. The sections that by their nature should survive termination—including intellectual property, restrictions, disclaimers, limitation of liability, indemnity, and general provisions—will survive termination.

17. Contact

Questions about these Terms should be sent to support@finaldesign.co.uk